Lowe’s tasked me with developing a comprehensive Labor Day campaign aimed at driving customer engagement during the holiday while promoting awareness of their financing options. I led the design and execution of a multi-channel campaign that included email marketing, in-store signage, and event collateral.

Deliverables ranged from end caps, posters, and table tents to flyers and promotional displays, all designed to create a cohesive and compelling customer experience. The campaign successfully balanced promotional energy with informative messaging, reinforcing Lowe’s brand while supporting their sales and financing goals.